Feliza Zubair Primary Author mixed material bibliography Bandung Fakultas Ilmu Komunikasi 2014 id Indonesia

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xviii, 482 hlm. ; ill. ; 29 cm Feliza Zubair, 210130090006, The.Management Comprehention in Application CSR Initiative By PT. Indocement Tunggal Prakasa Tbk In Perspectives Public Relations. Case Study of Revitalize and Reclaim Land Development Through Energy Crops (renewable energy) in Palimanan Cirebon and Citeureup Bogor .. Promotor: Prof H Engkus Kuswamo, MS, Professor.D .. Hj.Mien Hidayat, Dra, MS, Dr.Atwar Bajari, MSi. This study aims to determine the background PT.Indocement Tunggal Prakasa Tbk ethical approach cultivation through reclamation distance ( energy crops) on land mines dug, knowing the meaning of employers towards the implementation of CSR by PT.Indocement Tunggal Prakasa Tbk in palimanan Cirebon , know the meaning employers towards the implementation of CSR in Coventry Bogor , knowing understanding of the ethical approach to community revitalization and land reclamation in mining excavation in Coventry Palimanan Cirebon and Citeureup Bogor. The research applies qualitative research approach , utilizing paradigm of constructivism , and the type of study are Case Study. The research subject is the CSR department and community of PT.Indocement Tunggal Prakasa Tbk in Palimanan Cirebon and Citeureup Bogor .Subjects are purposively selected. The collection of data obtained through in-depth interviews, direct observation, and document analysis. The results of the study revealed that employers interpret the application of CSR as a moral responsibility of mining companies outlined in a legal responsibility, economic responsibility , social responsibility and responsibility Iingkungan.Komunitas understand ethical approach to revitalization and reclamation of the mine excavation area as a good faith companies to improve environmental conditions, such as pollution , global warming ( emissions) , noise ( blasting) towards a green environment ( green company) . The programs are implemented in the development of the Energy Crops is to revitalize and on marginal land and reclamation of mined land with Jatropha Parar , Pecan Sunan , Nyampung , King. Grass, Sorghum, which can be processed into a variety of plants biofluel and " hard " like a tree teak, trees Gear can restore soil nutrients ( fertilize) . Another effort is to perform a variety of innovations in order to maximize the use of alternative energy , especially as a replacement for environmentally friendly batubara.Biofluel will be able to mitigate some of the harmful effects of mining operations such as reduced pollution , emisis and other impacts. With this program DAPT educated people expected to participate of maintaining a sustainable environment . Feliza Zubair The research applies qualitative research approach 302.2 Perpustakaan Universitas Padjadjaran Kementerian Riset Teknologi dan Pendidikan Tinggi 302.2 Fel p/R.21.6.6 010040006216 Perpustakaan Pusat (Reference Kls. 300) 302.2 Fel p 20%252Fscan0001.jpg.jpg 58080 2018-01-02 14:52:00 2018-03-06 13:19:17 machine generated