APA Style

Peter, Paul. (1996). CONSUMER BEHAVIOR AND MARKETING STRATEGY (4). Chicago: Irwin.

Chicago Style

Peter, Paul. CONSUMER BEHAVIOR AND MARKETING STRATEGY. 4 Chicago: Irwin, 1996. Text.

MLA Style

Peter, Paul. CONSUMER BEHAVIOR AND MARKETING STRATEGY. 4 Chicago: Irwin, 1996. Text.

Turabian Style

Peter, Paul. CONSUMER BEHAVIOR AND MARKETING STRATEGY. 4 Chicago: Irwin, 1996. Print.