APA Style

Peter, J. Paul ; Olson, Jerry C.. (2005). Consumer Behavior & Marketing Strategy (Seventh Edition). New York: McGraw Hill.

Chicago Style

Peter, J. Paul ; Olson, Jerry C.. Consumer Behavior & Marketing Strategy. Seventh Edition New York: McGraw Hill, 2005. Text.

MLA Style

Peter, J. Paul ; Olson, Jerry C.. Consumer Behavior & Marketing Strategy. Seventh Edition New York: McGraw Hill, 2005. Text.

Turabian Style

Peter, J. Paul ; Olson, Jerry C.. Consumer Behavior & Marketing Strategy. Seventh Edition New York: McGraw Hill, 2005. Print.