APA Style
Keegan, Warren J.. (1999).
GLOBAL MARKETING MANAGEMENT (6 th. Ed.).
New York:
Prentice Hall International.
Chicago Style
Keegan, Warren J..
GLOBAL MARKETING MANAGEMENT.
6 th. Ed.
New York:
Prentice Hall International,
1999.
Text.
MLA Style
Keegan, Warren J..
GLOBAL MARKETING MANAGEMENT.
6 th. Ed.
New York:
Prentice Hall International,
1999.
Text.
Turabian Style
Keegan, Warren J..
GLOBAL MARKETING MANAGEMENT.
6 th. Ed.
New York:
Prentice Hall International,
1999.
Print.