APA Style

Peter, paul & Olson, Jerry. (2010). Consumer behavior & Marketing Strategy . : McGraw-Hill.

Chicago Style

Peter, paul & Olson, Jerry. Consumer behavior & Marketing Strategy. : McGraw-Hill, 2010. .

MLA Style

Peter, paul & Olson, Jerry. Consumer behavior & Marketing Strategy. : McGraw-Hill, 2010. .

Turabian Style

Peter, paul & Olson, Jerry. Consumer behavior & Marketing Strategy. : McGraw-Hill, 2010. .