APA Style

Belch, George E.; Michael A. Belch. (2004). Advertising and Promotion : an integrated marketing communication perspective, Ed.6 . : .

Chicago Style

Belch, George E.; Michael A. Belch. Advertising and Promotion : an integrated marketing communication perspective, Ed.6. : , 2004. .

MLA Style

Belch, George E.; Michael A. Belch. Advertising and Promotion : an integrated marketing communication perspective, Ed.6. : , 2004. .

Turabian Style

Belch, George E.; Michael A. Belch. Advertising and Promotion : an integrated marketing communication perspective, Ed.6. : , 2004. .